What does it mean to truly change something? How does one persuade others to change? How do we reduce roadblocks to change? In this course, you’ll learn about the barriers to change and how to become more effective in inspiring change within others and your organization. Professor Jonah Berger of the Wharton School has designed this course to help you understand the REDUCE framework, and shows you how to develop your skills of persuasion and influence. By the end of this course, you’ll know both the strengths and weaknesses of certain strategies for removing barriers in change, plus you'll learn how to leverage those strategies to achieve change in both business and in life.
Removing Barriers to ChangeUniversity of Pennsylvania
About this Course
University of Pennsylvania
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
- 5 stars88.27%
- 4 stars9.89%
- 3 stars1.09%
- 2 stars0.73%
TOP REVIEWS FROM REMOVING BARRIERS TO CHANGE
One of the most interesting and applicable courses on here. Easy to follow and undertand and was engaging! Highly recommend!
Professor Jonah Berger was very clear, concise and really easy to follow. Great course and tips to apply at work now! Thank you!
Jonah Berger does an excellent job of explaining the topic--excellent content. The course is laid out efficiently. Highly recommended.
Great course! I learned a lot that is applicable in my everyday work in sales and business development. I would recommend this course to anyone, even people that do not work in business.
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