Coursera Project Network
Analyzing Product Opportunities with Creately

Give your career the gift of Coursera Plus with $160 off, billed annually. Save today.

Coursera Project Network

Analyzing Product Opportunities with Creately

Jasper Albert

Instructor: Jasper Albert

3,637 already enrolled

Included with Coursera Plus

Learn, practice, and apply job-ready skills with expert guidance
4.7

(39 reviews)

Intermediate level
Some related experience required
150 Minutes
Learn at your own pace
Hands-on learning
Learn, practice, and apply job-ready skills with expert guidance
4.7

(39 reviews)

Intermediate level
Some related experience required
150 Minutes
Learn at your own pace
Hands-on learning

What you'll learn

  • Define product and market potential using Ansoff matrix analysis and Creately

  • Examine the opportunities and next strategic steps for the project

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
No downloads or installation required

Only available on desktop

See how employees at top companies are mastering in-demand skills

Placeholder

Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
Placeholder

About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Use Creately as a business tool to customize our project template using Creately’s features.

  2. Evaluate the Ansoff Matrix methodology and relate it to the hands-on project map.

  3. Define and identify strategies for products and services in existing markets with Market Penetration strategies.

  4. Analyse and suggest new product options for existing markets with Product Development strategies.

  5. Define and identify product strategies for entering new markets with Market Development strategies.

  6. Define and classify product options for new products in new markets with diversification strategies with Diversification strategies.

  7. Bring it all together to understand and assess the opportunities available for each strategy and define the next steps by asking strategic questions (Part 1).

  8. Bring it all together to understand and assess the opportunities available for each strategy and define the next steps by asking strategic questions (Part 2).

5 project images

Instructor

Jasper Albert
Coursera Project Network
23 Courses55,170 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

You might also like

New to Business Strategy? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions