Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand.
Introduction to Personal Branding
Gain insight into a topic and learn the fundamentals.
4.4
(8,769 reviews)
Beginner level
No prior experience required
Flexible schedule
Approx. 6 hours
Learn at your own pace
98%
Most learners liked this course
Skills you'll gain
Details to know
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Assessments
2 assignments
Taught in English
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There are 6 modules in this course
Hello and welcome!
What's included
1 video2 readings1 discussion prompt
The goal of this module is to help you gain an understanding of the basic purpose, benefits, and responsibilities of branding, and to begin the process of defining your values, gifts, and goals. If you have questions, don't hesitate to get in touch: Kimberley@virginia.edu; @KR_Barker (Twitter).
What's included
3 videos4 readings2 discussion prompts
Like any other construction project, infrastructure is absolutely key to the successful creation of your brand. In this module, we'll discuss key elements including authenticity, your mission statement, and why you should incorporate your photo into your brand.
What's included
6 videos3 readings2 discussion prompts
Your Brand & Social Media. When it comes to social media platforms, you have lots of choices. At the end of this lesson, you will have identified three platforms that best fit your brand. Questions? Don't hesitate to get in touch: Kimberley@virginia.edu; KR_Barker@virginia.edu
What's included
4 videos2 readings
This module focuses on the pros and cons (and nuts and bolts) of creating a maintenance plan for your brand.
What's included
2 videos
What's included
4 videos4 readings2 assignments2 discussion prompts
Instructor
Instructor ratings
4.6 (2,484 ratings)
Offered by
Recommended if you're interested in Personal Development
Coursera Project Network
University of London
Pontificia Universidad Católica del Perú
University of California, Irvine
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Learner reviews
4.4
8,769 reviews
- 5 stars
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7.77%
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Showing 3 of 8769
AJ
5
Reviewed on Mar 20, 2021
This course gives a positive vibe to Personal branding and makes it look less self-centered. I now understand the importance of having a digital presence and how I should use it to my advantage.
SS
5
Reviewed on May 10, 2020
Hi Coursera team, Thank you for offering such a unique topic. Thanks a lot to Kimberly R. She is just amazing person with lots of information and her course delivery is fantastic. God bless you.
SD
5
Reviewed on May 11, 2020
excellent teaching , Short and to the point lectures . The reading material shared was fantastic! Ms Barker herself was very elegant. Learnt a lot! THANK YOU FOR THIS. Its the need of the hour.
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