best

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The production quality of the videos is terrible - typos (Sample is spelled Simple many times, the first time I was really confused what was meant since it was introducing a new 2 word term until I realized it was a typo), jarring jumps, some audio recorded in a busy street with lots of background noise, inconsistent slides (including one module where they suddenly used every animation from power point. Fortunately that only lasts one video), in video quizzes with no answers just a question, those in video quizzes often start in the middle of a word, etc. There is obviously content missing (he will say "in our next video we will cover X", but it doesn't get covered in the next video, his summary will say "we learned X" when it wasn't covered, and there is at least one question on a quiz that isn't covered anywhere in the course - I got it right because it's fairly obvious, but I went back and searched the transcript of the video - it wasn't covered) The material presentation itself is not very informative. For example, he provides a definition for Ordinal Data - data that can be put into some sort of meaningful order but that order does not have any significance. That's it. no further explanation. I'm not even sure what a "meaningful insignificant order" would be. No "and here is why you use it".... I made notes of all the terms he used and then just googled them to get a better explanation before I took the quizzes because I knew I didn't understand from the videos. I got a 100% on the course and I don't think I left with any better understanding than I started, but with a lot of memorized definitions that don't really make much sense that I could have just googled better explanations for in real life.

I've taken 4-5 courses on Coursera before and always found the quality top notch. Sorry to say but this particular course doesn't even begin to compare. I'm struggling to even get through the first week of videos. I find it unstructured and rather poorly presented. The important concepts that should be explained are being skimmed over but binary terms and concepts are delved into detail. The first two or three videos have an immense amount of repetition: same sentence/content repeated 2-3 times in a different manner. Coursera and the University should seriously consider re-doing this particular course. If I had paid for this, I would've been very unhappy.

It is not a good course for a 4.4 rating. The speaker is simply reading the content instead of teaching it logically. Thus it is not interesting at all. It is more of a word explanation, like I am listening to a dictionary. The explanation was superficial and dry.

The powerpoint silde is poorly made. It contains too much information and some of them are in captain which is not very readable.

The idea of interactive video clip is nice. But there is too much redundancy and it is not very credible.

I would not recommend to anyone, continue the specialisation or even any course from IE again. Maybe it fits some people but definitely not me.

Good luck.

The positives about this course: The PDFs that are attached as a part of this course. Wonderful material. Learnt the most from them. They spurred my interest and gave me lots to google about.

The negatives about this course: The instructor. I have had good teachers whose each word is irreplaceable when they are teaching a concept. This instructor is not so. The way he phrases certain sentences changes the meaning of the sentence and at times come out as the opposite of the intended meaning. Not impressed with the level of detail covered in the videos. Superficial knowledge.

The instructor showed no credibility in his teaching given no source to the definitions and frameworks he used. Also using a mock consumer Tiffany as an example to demonstrate market research is quite ridiculous - why would he teach such topic from a consumer POV? In real life scenarios a consumer wouldn't even attempt to look at industry reports when considering a laptop purchase. Market research, is something companies do to make sense of consumer behaviours drawing insights to inform corporate strategies. Very weird content with little credibility overall.

This is the worst class I probably had to attend at coursera . I struggled during it and considered many times to leave it. If it wasn't for the following classes that really interested me I would have stopped .

I couldn't understand the professor when he was speaking as he has a very heavy accent and not all the videos had subtitles . Further , I had trouble understanding key concepts as they weren't really well explained , I had to go and research it on google .

course lacks real worlds examples and in the beginning there must be definitions for certain terminologies and overview. See courses provided by University of Illinois. Your course was like robot reading me some short definitions without explanations, what to do let me finish this specialization

Repetitive & super long intro for every video which lasts for 20s. Redundant content on the woman example buying different kinds of stuff, there are way too many videos on that simple concept. All capital letters in slides are hard to read. Poor formatting of text in quizzes.

I was very disappointed in the course as it is mainly focused on listing the different types of research, etc. without a variety of examples that better help reflect the content. The course was more concerned with recalling definitions than actually explaining the concepts.

Extremely theoretical and the few concrete examples (like the purchase phases in the store) were not practical. I had to go through other sources to go deeper in the subject and get clearer definitions and examples.

I would not recommend this course.

Why do we even have a person telling us? This course could well be a presentation and we could read through it. Not at all helpful, only theory, no case studies. A lot of mistakes in the text slides and the delivery of the video.

The material is extremely fragmented and it seems like that the instructor is just throwing information at you without caring if you are absorbing any of it at all. I got a headache and lost my motivation to learn the subject!

This course is too boring. Lectures should be practical with a better structure. the instructor is also not engaging, seems that he just memorizes what he is saying. There are no real examples for entrepreneurs.

This module is very poorly structured. The professor lacks the expertise to explain the contents of the module in a fashion that is understood by all. He gave the impression as if he is reading from a textbook.

There are many typos in the written material and in the videos.

The professor lacks of good teaching skills. He keeps repeating the same phrases over and over again.

His Hindi accent is hard to catch sometimes.

The content was very theoretical, professor provided extremely superficial knowledge and worst of all, kept on deep diving into the easiest of concepts, while only skimming through the important ones.

Professor is really bad. Had to google most of the topics to understand them better. Not at all up to the usual Coursera standards. My sympathies to the people who have paid for this course.

I am really not happy with the content. Too much theory and no practical examples to understand the concepts better, IE business school must revamp the course. I am really disappointed

The quiz questions don't even match the material. Otherwise, this course is most likely targeted towards Americans so find a new instructor because his accent is quite strong.

The course had to many text and no/bad visuals. The speaker was not talking clear and had ''small stop'' when he speaks, this makes it hard to follow or learn.

The course is terrible, no clear ideas, bad pronunciation and the title sometimes do not have a clear timeline or relevance between videos

The lectures are very disorganized and logical stream are not clear. The information is theoritical and examples are not always relevant.

Especially in class #4, lot of dense abstract definitions without context. The quizs also seemed design to confuse instead of reinforce.