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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,200 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

CC

Nov 16, 2017

Very interesting, with significant case studies, to the point and neatly explained. A very useful integration to Luxury Brands notions one may have. Thank you for providing the material.

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

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951 - 975 of 1,478 Reviews for Management of Fashion and Luxury Companies

By maria i r

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Jan 2, 2017

Simplemente excelente.

By Evgenia V

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Jun 27, 2023

Very well structured.

By RUIMING Z

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May 31, 2023

This is Courser Good.

By Akpofure U

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Jan 20, 2022

best experience ever!

By Gabriela B

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Jun 30, 2021

The best course ever

By Giullia Z

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May 13, 2020

Curso ótimo!! eu amei

By Mariana Z V

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May 28, 2019

I learned so much!!!!

By Neha D

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Jan 14, 2019

It was a good course!

By Juliana P

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Jul 9, 2017

Excellent course!!!!!

By Varshini M

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Aug 25, 2020

Very nice course ...

By Anna M S

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Mar 11, 2018

Grazie, molto utile.

By Gabriela I

•

May 4, 2024

loved it so much!!!

By Ernesto F

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Aug 26, 2022

Love it! Thank you!

By Anna B A

•

Apr 10, 2022

Super recomendado!

By Flavia

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Dec 24, 2020

Amazing! Thank you!

By Aatufa A

•

Aug 16, 2020

Very helpful for me

By M R

•

Apr 18, 2020

Très enrichissant !

By Severyan L

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Apr 12, 2020

It's so amazing! :)

By Hanh A L

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Nov 23, 2015

useful course ever!

By Sara M

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Sep 24, 2020

Interesting course

By Saad K A

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Aug 10, 2020

Beyond amazing :')

By aditri t

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Jun 4, 2020

merely wonderful .

By Marta C

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Apr 18, 2020

Excellent course!!

By 徐陈宠

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Nov 3, 2019

excellent course !