When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 4 modules in this course
This course was designed to further your understanding of digital transformation so you can leverage digitization to improve business function performance. You'll learn how to build out your core digital infrastructure, with a focus on cloud computing, data integrity and digital platforms. You'll explore how digitization is transforming various business functions and organization units and learn how to
identify the key drivers of and risks inherent in digital transformation, and consider the impact of emerging trends. By the end of this course, you'll be able to analyze your industry's digital transformation efforts and recommend new approaches to maximize performance.
Data is key to digital transformation. In this module, you’ll learn how to build out your core digital infrastructure, a critical component of your digital transformation stack. By the end of this module, you'll be able to explain the impact of cloud computing on business processes, consider how to leverage cloud computing to store and share data, list requirements for data integrity and security, and learn how to organize the IT function to collect and store data efficiently.
What's included
9 videos1 assignment
Show info about module content
9 videos•Total 41 minutes
Digital Infrastructure•1 minute
Traditional Coca-Cola Business Model•3 minutes
Digital Coca-Cola Business Model•3 minutes
Cloud Computing•6 minutes
Data Integrity•6 minutes
Digital Platforms•5 minutes
Digital Platforms Case Studies•3 minutes
Cyber Security Interview•7 minutes
IT Leadership Interview•7 minutes
1 assignment•Total 30 minutes
Digital Infrastructure•30 minutes
Digital Technologies
Module 2•1 hour to complete
Module details
Change as a constant has never been truer than with digital transformations. In this module, we will look at the key drivers of digital transformation, opportunities they have already established and the challenges they bring. Then we will explore emerging trends and technologies, what is possible/likely in the future, and currently what we're seeing in practice.
What's included
9 videos1 assignment1 plugin
Show info about module content
9 videos•Total 29 minutes
Introduction - Digital Technologies•1 minute
Big Data and the Shift to the Cloud•7 minutes
Take a Guess...•0 minutes
Artificial Intelligence and Machine Learning•4 minutes
Blockchain•3 minutes
Data Science•4 minutes
Wisdom of Crowds•4 minutes
Internet of Things•3 minutes
Additive Manufacturing•3 minutes
1 assignment•Total 30 minutes
Digital Technologies•30 minutes
1 plugin•Total 15 minutes
Did You Guess Correctly?•15 minutes
Digital Business Functions
Module 3•1 hour to complete
Module details
Data and analytics affect every facet of an enterprise; in fact, digital technologies and infrastructure are transforming the function of virtually every business function from marketing to finance to HR. In this module, we’ll explore the impact of digital technology on a range of business functions. You will see how these functions are being transformed, creating new opportunities and challenges.
What's included
9 videos1 assignment
Show info about module content
9 videos•Total 57 minutes
Introduction - Digital Business Functions•1 minute
Digital IT•9 minutes
Digital Marketing•8 minutes
Digital Finance•9 minutes
Digital Operations•6 minutes
Digital Communications•12 minutes
Digital Policy•6 minutes
Digital HR•5 minutes
Key Takeaways - Digital Business Functions•1 minute
1 assignment•Total 30 minutes
Digital Business Functions•30 minutes
Business in Practice - WAYMO Case
Module 4•20 minutes to complete
Module details
In this module, you'll have the opportunity to engage in a case study, which is a method of teaching popular at many business schools. First, you'll read an article and learn how the case based method of learning works, and then you'll be able to practice your new skills on the Waymo case, written by Professor Mike Lenox.
What's included
2 readings
Show info about module content
2 readings•Total 20 minutes
Learning at Darden - The Case Method•10 minutes
Waymo Case•10 minutes
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The Darden School Foundation is an independent, nonprofit, tax-exempt corporation that supports the Darden School of Business at The University of Virginia and its academic mission by offering Darden's top-ranked Executive Education & Lifelong Learning programs, and managing The Forum Hotel by Kimpton on Darden Grounds.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.