The Capstone project is the culmination of your journey through the Business English for Non-Native Speakers specialization. It is aimed at applying the written and spoken skills that you have gained to an authentic business situation. You will be able to choose a business case provided by HKUST, or use an example from your own work experience and:
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Business Case Analysis
This course is part of Business English for Non-Native Speakers Specialization
Instructors: Kin Tang
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6 quizzes
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There are 7 modules in this course
Welcome to Week 1! In this module you review relevant materials that will help you with the non-graded assignment that involves producing a 1-page case analysis. The suggested links to previous lectures and readings will help you plan the content and structure of your initial case analysis together with resources that will help you with your language, grammar and structure.
What's included
1 video5 readings1 quiz1 peer review1 discussion prompt
Welcome to Week 2! In this module you review relevant materials that will help you with the non-graded assignment that involves producing a 1-page situational analysis. The suggested links to previous lectures and readings focus on giving explanations and making descriptions together with resources that will help you with your language, grammar and structure.
What's included
3 readings1 quiz1 peer review1 discussion prompt
Welcome to Week 3! In this module you review relevant materials that will help you with the non-graded assignment that involves producing a 2-page executive summary for a recommendation report. The suggested links to previous lectures and readings focus on the language and organization of an executive summary together with resources that will help you with your grammar and structure.
What's included
4 readings1 quiz1 peer review1 discussion prompt
Welcome to Week 4! In this module you review relevant materials that will help you with the non-graded assignment that involves pitching an idea or suggestion. The suggested links to previous lectures and readings will help you plan the content and structure of your pitch together with resources that will help you with your delivery and language.
What's included
4 readings1 quiz2 peer reviews1 discussion prompt
Welcome to Week 5! In this module you review relevant materials that will help you with the non-graded assignment that involves presenting a situation or problem analysis. The suggested links to previous lectures and readings focus on conducting an audience analysis, preparing and organising presentations, and presenting data and designing effective visuals. The Language links will help you choose the appropriate language for delivering informative presentations and the appropriate tone and style for your audience.
What's included
5 readings1 quiz2 peer reviews1 discussion prompt
Welcome to Week 6! In this module you review relevant materials that will help you with the non-graded assignment that involves presenting recommendations and justifications for the case problem. The suggested links to previous lectures and readings focus understanding and applying concepts in cross-cultural communication. The Language links will help you choose the appropriate language for delivering recommendations and justifcations.
What's included
5 readings1 quiz2 peer reviews1 discussion prompt
What's included
1 video1 reading2 peer reviews
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