Adobe
Build and Market Your Creative Business Using Adobe Tools

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Adobe

Build and Market Your Creative Business Using Adobe Tools

Adobe

Instructor: Adobe

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

4 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

4 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Plan and structure a creative business using Acrobat and Firefly to define goals, roles, and operations.

  • Create and manage marketing campaigns in Express and Firefly to grow and track engagement.

  • Build a professional pitch deck that presents your brand’s value clearly and confidently.

  • Protect and price creative work using Acrobat workflows, licensing basics, and Content Credentials.

Details to know

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Recently updated!

November 2025

Assessments

4 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

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There are 3 modules in this course

Great ventures don’t happen by accident — they start with structure. In this module, you’ll learn how to map your goals, define how you’ll create value, and outline simple systems that keep your business running smoothly. Using Acrobat and Firefly templates, you’ll build a lightweight business plan that’s flexible, visual, and ready to pitch.

What's included

2 videos5 readings1 assignment

Once your foundation is set, it’s time to share your story. In this module, you’ll learn to plan campaigns, schedule posts, and deliver your work efficiently. You’ll use Adobe Express and Firefly to create promotional assets and learn how AI can help you stay consistent and creative — even when you’re managing multiple projects.

What's included

2 videos2 readings1 assignment

You’ve built your brand and your systems — now it’s time to go public. In this final module, you’ll learn how to pitch your creative venture professionally, manage client approvals, and protect your intellectual property as you scale. You’ll leave with a polished presentation, a pricing plan, and the confidence to share your work responsibly and authentically.

What's included

3 videos3 readings2 assignments

Instructor

Adobe
Adobe
36 Courses205,150 learners

Offered by

Adobe

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