What skills or experience do I need to already have, before starting to learn social media marketing?

Strong written and oral communication skills are needed for learning social media marketing. It can also help to have good computer skills and to be comfortable posting on social media sites using either a personal computer or an app on your mobile device. Interpersonal skills can be helpful if you work as part of a marketing team, to communicate with your employer and teammates. It can also help if you’re creative and have good organizational skills.

What kind of people are best suited for roles in social media marketing?

People who enjoy creating interesting and informative material can be among the best suited for roles in social media marketing. This can be in a variety of content formats, such as written material, photos, and video posts. This type of marketing can also be a career path that’s a comfortable fit for a person who tends to be outgoing and friendly. People who are analytical and highly organized can do well in the management of social media marketing campaigns.

What are common career paths for someone in social media marketing?

Social media influencers, content writers, and vloggers are some common career paths in social media marketing. These tend to be the base-level jobs in this industry, with hands-on tasks and direct interaction with a personal audience. Higher-level jobs in this industry can include social media marketing managers, marketing plan coordinators, and social media analysts. Public relations managers and online community managers can also sometimes be employed in the social media marketing field.

What topics can I study that are related to social media marketing?

Some topics you can study that are related to social media marketing include consumer psychology, viral marketing, and digital marketing. Search engine optimization, or SEO, can also be a useful topic to study in this field. Personal branding and e-marketing are related to some aspects of social media marketing, and marketing strategy may be thought of as a broader field that includes social media marketing.

What types of places hire people with a background in social media marketing?

Some types of places that typically hire people who have a social media marketing background include retail facilities, manufacturing companies, and marketing agencies. Social media marketers may also be hired by educational facilities, publishing companies, and entertainment venues. Any organization that interacts with the public can be a potential employer for people with skills in this area of the marketing field.

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745 results for "social media marketing"

Meta
Meta Social Media Marketing
Skills you'll gain: Marketing, Communication, Digital Marketing, Social Media, Advertising, Marketing Management, Marketing Design, Brand Management, Research and Design, Business Analysis, Sales, Media Strategy & Planning, Business Psychology, Marketing Psychology, Entrepreneurship, Market Research, Planning, Finance, Customer Analysis, Advertising Sales, Leadership and Management, Design and Product, Product Marketing, Budget Management, Influencing, Strategy and Operations, Media Production, Business Communication, Customer Support, Financial Management, MarTech, Market Analysis, People Analysis, Performance Management, Persona Research, Spreadsheet Software, Statistical Tests, Storytelling, Writing, Strategy, Computer Networking, Data Analysis, Data Visualization, Database Administration, Databases, Experiment, Network Security, Probability & Statistics, Public Relations, Regulations and Compliance, Security Engineering, Security Strategy, Software Engineering, Software Security, Software Testing, Supply Chain and Logistics, Visual Design
4.8
(13.7k reviews)
Beginner · Professional Certificate · 3-6 Months
Google
Google Digital Marketing & E-commerce
Skills you'll gain: Marketing, Sales, Entrepreneurship, Digital Marketing, Communication, Leadership and Management, Strategy and Operations, Research and Design, Strategy, E-Commerce, Market Research, Media Strategy & Planning, Social Media, Web Development, Back-End Web Development, Data Analysis, Business Analysis, Search Engine Optimization, Advertising, Writing, Business Communication, Customer Success, Professional Development, Survey Creation, Big Data, Cloud Computing, Data Management, Data Visualization, Financial Analysis, General Statistics, Human Computer Interaction, Probability & Statistics, Shipping and Receiving, Software As A Service, Software Engineering, Software Testing, Storytelling, Supply Chain and Logistics, User Experience, Web Development Tools, Accounting, Brand Management, Influencing, Public Relations, Algorithms, Benefits, Computer Networking, Customer Relationship Management, Customer Support, Data Mining, Finance, Human Resources, Mathematical Theory & Analysis, Mathematics, Microsoft Excel, Networking Hardware, Planning, Theoretical Computer Science
4.8
(8.3k reviews)
Beginner · Professional Certificate · 3-6 Months
Northwestern University
Social Media Marketing
Skills you'll gain: Marketing, Communication, Social Media, Digital Marketing, Media Strategy & Planning, Entrepreneurship, Market Research, Research and Design, Sales, Strategy, Strategy and Operations, Advertising, Leadership and Management, Marketing Management, Business Analysis, Customer Analysis, Influencing, Prospecting and Qualification, Writing, Brand Management, Business Psychology, Marketing Psychology, Data Analysis, Data Analysis Software, IBM Cloud, Other Cloud Platforms and Tools
4.6
(5.2k reviews)
Beginner · Specialization · 3-6 Months
Free
University of California, Davis
The Strategy of Content Marketing
Skills you'll gain: Communication, Marketing, Media Strategy & Planning, Business Psychology, Marketing Design, Marketing Management, Marketing Psychology, Media Production, Research and Design, Digital Marketing, Influencing, Writing, Advertising, Advertising Sales, MarTech, Storytelling, Brand Management, Entrepreneurship, Leadership and Management, Sales, Strategy, Strategy and Operations
4.5
(3.8k reviews)
Intermediate · Course · 1-3 Months
Digital Marketing Institute
Social Media Marketing in Practice
Skills you'll gain: Communication, Marketing, Social Media, Digital Marketing, Strategy and Operations, Advertising, Leadership and Management, Business Psychology, Culture, Entrepreneurship, Media Strategy & Planning, Public Relations, Sales, Strategy, Business Analysis, Customer Analysis, Influencing, Project Management, Web Design, Web Development, Design and Product, Product Design, Software Architecture, Software Engineering, Theoretical Computer Science, Creativity, Finance, Research and Design, Writing
4.5
(176 reviews)
Beginner · Specialization · 3-6 Months
Meta
Introduction to Social Media Marketing
Skills you'll gain: Communication, Marketing, Social Media, Digital Marketing, Media Strategy & Planning, Advertising, Entrepreneurship, Marketing Management, Business Analysis, Customer Analysis, Leadership and Management, Market Research, Research and Design, Sales, Strategy, Strategy and Operations, Public Relations, Writing
4.8
(10k reviews)
Beginner · Course · 1-3 Months
Free
University of Pennsylvania
Viral Marketing and How to Craft Contagious Content
Skills you'll gain: Business Psychology, Communication, Influencing, Marketing, Marketing Psychology, Brand Management, Business Analysis, People Analysis, Marketing Design, Research and Design, Social Media, Advertising, Advertising Sales, Customer Analysis, Digital Marketing, Marketing Management, Media Production, Media Strategy & Planning, Sales, Storytelling, Writing, Strategy and Operations
4.8
(4.9k reviews)
Mixed · Course · 1-4 Weeks
University of California, Davis
Search Engine Optimization (SEO)
Skills you'll gain: Marketing, Digital Marketing, Search Engine Optimization, Research and Design, Marketing Design, MarTech, Web Design, Web Development, Back-End Web Development, Communication, HTML and CSS, Front-End Web Development, Full-Stack Web Development, Social Media, Brand Management, Influencing, Data Analysis, Entrepreneurship, Market Analysis, Marketing Management, Business Analysis, Business Psychology, Collaboration, Customer Relationship Management, Finance, Forecasting, Leadership and Management, Market Research, Marketing Psychology, Mobile Development, Mobile Development Tools, Persona Research, Probability & Statistics, Sales, Statistical Analysis, Strategy, Strategy and Operations, Web Development Tools, Accounting, Algorithms, Human Computer Interaction, Mathematics, Software Architecture, Software Engineering, Software Testing, Theoretical Computer Science, User Experience
4.6
(11.3k reviews)
Beginner · Specialization · 3-6 Months

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In summary, here are 10 of our most popular social media marketing courses

Meta Social Media Marketing: Meta
Google Digital Marketing & E-commerce: Google
Social Media Marketing: Northwestern University
The Strategy of Content Marketing: University of California, Davis
Social Media Marketing in Practice: Digital Marketing Institute
Use Canva to Create Social Media Visuals for Business: Coursera Project Network
How to increase engagement to Instagram Business profile: Coursera Project Network
Introduction to Social Media Marketing: Meta
Social Media Management: Meta
Introduction to Personal Branding: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)

Social Media (15)

Marketing Strategy (14)

Analytics (13)

Brand (13)

Digital Marketing (13)

Marketing Analytics (11)

Plan (11)

Advertising (9)

Modeling (9)

Social Media Marketing (9)

Brand Management (7)

Frequently Asked Questions about Social Media Marketing

Strong written and oral communication skills are needed for learning social media marketing. It can also help to have good computer skills and to be comfortable posting on social media sites using either a personal computer or an app on your mobile device. Interpersonal skills can be helpful if you work as part of a marketing team, to communicate with your employer and teammates. It can also help if you’re creative and have good organizational skills.‎
People who enjoy creating interesting and informative material can be among the best suited for roles in social media marketing. This can be in a variety of content formats, such as written material, photos, and video posts. This type of marketing can also be a career path that’s a comfortable fit for a person who tends to be outgoing and friendly. People who are analytical and highly organized can do well in the management of social media marketing campaigns.‎
Social media influencers, content writers, and vloggers are some common career paths in social media marketing. These tend to be the base-level jobs in this industry, with hands-on tasks and direct interaction with a personal audience. Higher-level jobs in this industry can include social media marketing managers, marketing plan coordinators, and social media analysts. Public relations managers and online community managers can also sometimes be employed in the social media marketing field.‎
Some topics you can study that are related to social media marketing include consumer psychology, viral marketing, and digital marketing. Search engine optimization, or SEO, can also be a useful topic to study in this field. Personal branding and e-marketing are related to some aspects of social media marketing, and marketing strategy may be thought of as a broader field that includes social media marketing.‎
Some types of places that typically hire people who have a social media marketing background include retail facilities, manufacturing companies, and marketing agencies. Social media marketers may also be hired by educational facilities, publishing companies, and entertainment venues. Any organization that interacts with the public can be a potential employer for people with skills in this area of the marketing field.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

Filter by

745 results for "social media marketing"

Meta Social Media Marketing

Google Digital Marketing & E-commerce

Social Media Marketing

The Strategy of Content Marketing

Social Media Marketing in Practice

Use Canva to Create Social Media Visuals for Business

How to increase engagement to Instagram Business profile

Introduction to Social Media Marketing

Social Media Management

Introduction to Personal Branding

Viral Marketing and How to Craft Contagious Content

Search Engine Optimization (SEO)

Searches related to social media marketing

In summary, here are 10 of our most popular social media marketing courses

Skills you can learn in Marketing

Frequently Asked Questions about Social Media Marketing

What skills or experience do I need to already have, before starting to learn social media marketing?‎

What kind of people are best suited for roles in social media marketing?‎

What are common career paths for someone in social media marketing?‎

What topics can I study that are related to social media marketing?‎

What types of places hire people with a background in social media marketing?‎

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Filter by

745 results for "social media marketing"

Searches related to social media marketing

In summary, here are 10 of our most popular social media marketing courses

Skills you can learn in Marketing

Frequently Asked Questions about Social Media Marketing

What skills or experience do I need to already have, before starting to learn social media marketing?‎

What kind of people are best suited for roles in social media marketing?‎

What are common career paths for someone in social media marketing?‎

What topics can I study that are related to social media marketing?‎

What types of places hire people with a background in social media marketing?‎

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