Coursera Staff

Editorial Team

Bio

Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact-checkers. Our articles are deeply researched and thoroughly reviewed to ensure we are providing trustworthy information and advice for any topic. We understand that taking the next step in your education or career can raise questions. We are here to provide actionable, reliable, and relevant answers so you can achieve your goals.

Articles

[Featured Image] A man works on a laptop.

What Is a Niche Market? And How To Reach One

In this article, you will learn all about niching down to reach a unique market, where you can position yourself as an expert and how to do that through researching customer behaviour, trends, and analytics.

August 24, 2023

Article

[Featured image] A UX writer in a yellow jackets sits in front of a laptop computer in an office.

What Is a UX Writer? Writing for the User

A UX writer plans and writes the microcopy in apps, websites, and other digital products users need to navigate a product.

August 24, 2023

Article

[Featured Image] A marketer takes notes while using a laptop computer.

What Is a Target Market? And How to Define Yours

Target markets help businesses craft compelling market strategies that can lead to successful market growth. Here's how to define the target market for your business.

August 24, 2023

Article